Retro cartoon illustration of a cartoon holding a book while leaning on an inkwell and a character holding a paintbrush on a desk with a computer that says Kiers.

BRAND SERVICES

Bringing brands to life through design and illustration. Explore the services below to find the perfect fit for you.
Elegant table setting with white and pink flowers, gold flatware, glassware, woven chairs, and a table lamp above the Arlee Noelle logo

.01

THE LOGO SUITE

A hand holds a red box of powdered-sugar butterball cookies.

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BRAND STARTER KIT

Yates Cider Mill sign with illustrated mill, pumpkins, and greenery against a red wood building

.03

THE BRAND REFRESH

01. THE LOGO SUITE

Stylized cream floral wreath with leaves and small flowers on a muted gray-green abstract background

starting at $500

Best for: Businesses that already have an established visual direction and simply need a professional, versatile logo system.

Choose this package if: you already know the overall look and feel of your business and primarily need a strong, flexible logo system.

Your Logo Suite includes:

  • Primary logo

  • Secondary logo variation

  • Horizontal and/or vertical logo variation

  • Custom monogram or submark

  • One coordinating brand badge

  • Final logo files prepared for both print and digital use

Ready To Get Started
Elegant wedding reception table with white floral centerpiece, wine bottle, champagne and wine glasses, and text reading “Arlea Noelle Est. 2021.”

02. BRAND STARTER KIT

Close-up of Orchard & Field circular logo stickers on a sheet beside paintbrushes and a white craft tool

starting at $1,200

Best for: New businesses, small businesses, service providers, creatives, and entrepreneurs who need a professional brand foundation without investing in a large-scale identity.

Choose this package if: you’re starting a business, preparing for a new website, or have outgrown your DIY branding and want everything to finally look cohesive and professional.

Your Brand Starter Kit includes:

  • Complete logo suite

  • Primary and secondary logo variations

  • Custom monogram or submark

  • Brand badge

  • Curated brand color palette

  • Coordinating brand typography

  • Visual brand direction

  • Mini style guide outlining how your new identity works together

  • Final files prepared for print and digital use

Ready To Get Started
Round hanging sign for Brooklyn, New York’s Frankie & Lou’s Butterball Bakehouse, established 1947, advertising fresh-baked goods.

03. THE BRAND REFRESH

Vanilla ice cream sundae topped with whipped cream, chocolate syrup, chopped peanuts, and a maraschino cherry in a dessert glass

starting at $1,200

Best for: Established businesses that have a recognizable brand but feel like they’ve outgrown it.

Choose this package if: your business has a solid foundation and brand recognition, but the visuals feel dated, inconsistent, homemade, or simply no longer reflect where your business is today.

Your Brand Refresh may include:

  • Review of your existing visual identity

  • Refinement of your current primary logo

  • Updated or expanded logo suite

  • Refined color palette

  • Updated brand typography

  • New monogram, submark, or brand badge as needed • Refreshed visual direction

  • Mini brand guide

  • Updated final files for print and digital use

Ready To Get Started
Red-and-white striped awning above a brick storefront door displaying a Yates Cider Mill sign and hours.

FULL BRAND IDENTITY

starting at $1,800

Best for: Businesses that need a more extensive visual system designed to grow across products, packaging, apparel, marketing, print, digital platforms, and beyond.

Choose this package if: you want more than the essentials and need a distinctive visual identity with enough flexibility to support your business as it grows.

Your Full Brand Identity includes:

  • Extended custom logo suite

  • Primary and secondary logo variations

  • Custom monogram or submark

  • Custom brand badge(s)

  • Curated brand color palette

  • Brand typography system

  • Custom brand patterns and/or supporting graphic elements

  • Expanded visual direction

  • Comprehensive brand style guide

  • Curated brand mockups showing the identity in use

  • Organized final files prepared for print and digital use

Get Started Here

À LA CARTE CREATIVE SERVICES

À LA CARTE CREATIVE SERVICES

Bottle of Chalet body cream with a snowy ski resort image on the label
Rustic collage of a gift tag labeled “Orchard & Field,” botanical artwork, and woven fabric on a dark green background

  • Best for: Brands, businesses, publications, and individuals looking for original artwork created specifically for their project.tion text goes here

    Custom Illustration may include:

    • Custom spot illustrations

    • Editorial or publication artwork

    • Illustrated scenes

    • Hand-drawn brand graphics

    • Custom icons or decorative elements

    • Artwork for merchandise, packaging, print, or digital use

    • Print and digital-ready final files

  • Best for: Businesses, brands, authors, and creators who want an original character or mascot designed from the ground up.

    Character Design may include:

    • Original character concept

    • Character development and refinement

    • Full-color finished character illustration

    • Alternate pose or expression options

    • Print and digital-ready artwork

    • Additional poses and character variations available as add-ons

  • Best for: Authors and publishers looking to bring a children’s story to life through custom illustration.

    Children’s Book Illustration may include:

    • Character development

    • Visual direction for the book

    • Page and spread illustrations

    • Cover illustration

    • Consistent environments and supporting elements

    • Print-ready illustrated files

    • Book layout and typesetting available as an additional service

  • Best for: Businesses, events, organizations, and brands that need custom artwork designed specifically for apparel or merchandise.

    Apparel & Merchandise Design may include:

    • Custom apparel graphic

    • Illustration and/or typography

    • Front and back design as needed

    • Print-ready production files

    • Mockup of the finished design

    • Additional merchandise applications available as add-ons

  • Best for: Product-based businesses that already have an established brand and need that identity translated onto a physical product.

    Packaging Design may include:

    • Custom packaging or label design

    • Layout and typography

    • Integration of existing brand elements

    • Print-ready production files

    • Product mockup

    • Coordination with provided printer specifications or dielines

  • Best for: Established brands that need professional printed materials designed within their existing visual identity.

    Print Design may include:

    • Brochures and flyers

    • Postcards and mailers

    • Menus

    • Business cards

    • Signage

    • Invitations

    • Promotional materials

    • Print-ready production files

  • Best for: Established businesses that need polished digital graphics that look and feel like their brand.

    Social Media & Digital Design may include:

    • Social media graphics

    • Instagram carousel designs

    • Story graphics

    • Promotional campaign graphics

    • Email graphics

    • Digital advertisements

    • Website graphics or banners

    • Custom branded templates

Ready To Work Together?

If you are looking for beautifully illustrated branding, you’ve come to the right place! Use the form below to share all the fun details of what you are looking for in a brand, and I will be in touch shortly.